ICM Research
CLEAR THINKING IN A COMPLEX WORLD
ICM sector specialists conduct original research using the full range of survey techniques. We deliver reliable conclusions and help drive clients towards their objectives. Our sector consultants combine advance methods of gaining insight with an experienced level headed approach to business management.
Our clients benefit from findings that really mean something to stakeholders within their organisation and that can be used to drive the business forward. We advise a wide variety of influential businesses and institutions, helping them to solve problems, improve performance and increase productivity. Our sector consultants specialise in: Financial, Healthcare, International, Omnibus, Online, Polling, Qualitative, Retail, Social and Government, and Technology.
Justin Sampson, Chairman
Matthew Burn, Managing Director
Gary Muncaster, Director
Steve Ogborn, Director
British Polling Council, MRS
- Brand Tracking & Development
- Business Placing / Competitor Analysis
- Churn & Retention
- Communication / Design Evaluation
- Customer Closeness
- Market Landscaping / Segmentation
- New Product Development Problem Solving
- Package Testing
- Panels
- PR Generation
- Predictive Analytics
- Price Testing
- Service / Process Evaluation